Fundraising Efficiency Report
How much does it cost each charity to raise $1?
Cost per dollar raised: The most efficient charities spend less than $0.10 to raise each $1. Best practices suggest spending no more than $0.25 per $1 raised. Charities spending more may have inefficient fundraising operations, high marketing costs, or simply less effective campaigns. Lower is better!
Charities Analyzed
20
With fundraising data
Total Raised
$132.2M
Donations & fundraising
Fundraising Costs
$19.5M
Total spent fundraising
Avg Cost per $1
$0.15
Sector average
6
Excellent
|
8
Inefficient
Efficiency Scale
$0.00$0.10 (Excellent)$0.25 (Good)$0.35 (Average)$0.50+ (Poor)
The scale shows cost per dollar raised. Charities on the left (green) are most efficient, spending less to raise each dollar. Best practice is to stay under $0.25.
Average by Sector
Other
$0.38
per $1 raised
Most Efficient Fundraisers
| Charity | Amount Raised | Fundraising Cost | Cost per $1 | Rating |
|---|---|---|---|---|
Oxfam Aotearoa Other | $3.8M 44% of revenue | $115K | $0.03 | Excellent |
$1.1M 17% of revenue | $40K | $0.04 | Excellent | |
$17.7M 58% of revenue | $911K | $0.05 | Excellent | |
$7.9M 36% of revenue | $417K | $0.05 | Excellent | |
I Am Hope Foundation Other | $3.9M 48% of revenue | $277K | $0.07 | Excellent |
$93K 0% of revenue | $7K | $0.07 | Excellent | |
$307K 70% of revenue | $33K | $0.11 | Good | |
$32.8M 66% of revenue | $3.7M | $0.11 | Good | |
$12.6M 99% of revenue | $1.6M | $0.12 | Good | |
$20.8M 86% of revenue | $3.4M | $0.16 | Good | |
$6.9M 35% of revenue | $1.4M | $0.20 | Average | |
$9.1M 60% of revenue | $2.2M | $0.24 | Average | |
$8.5M 60% of revenue | $2.5M | $0.30 | Average | |
$3.9M 91% of revenue | $1.3M | $0.33 | Average | |
$101K 1% of revenue | $35K | $0.34 | Average | |
$689K 2% of revenue | $255K | $0.37 | Poor | |
$462K 13% of revenue | $241K | $0.52 | Very Poor | |
$749K 2% of revenue | $405K | $0.54 | Very Poor | |
$436K 0% of revenue | $480K | $1.10 | Very Poor | |
$61K 0% of revenue | $177K | $2.88 | Very Poor |
Understanding Fundraising Efficiency
Efficiency Grades
- Excellent (<$0.10): Top performers, very efficient
- Good ($0.10-$0.20): Within best practices
- Average ($0.20-$0.35): Room for improvement
- Poor ($0.35-$0.50): Below average efficiency
- Very Poor (>$0.50): Significant concerns
Factors Affecting Efficiency
- Type of fundraising (events vs appeals vs regular giving)
- Donor acquisition vs retention costs
- Scale of operations
- Marketing and campaign costs
- Investment in donor relationships